Getting her start at age sixteen as a demo singer for the likes of J-Lo, Jessica Simpson and Mandy Moore, it was clear that Issa was born to use her voice. These days, she employs her vocal prowess and unique Latino flavor in the voiceover and radio imaging worlds.
Issa’s sassy, hip and edgy style can be heard in practically every market across the United States, the Caribbean and South America. She is one of the most in demand Bilingual Voices in the freelance world and has been recognized among the TOP BILINGUAL voice over artists today. She can provide a Latin American voice or just a straight up English read for your projects.
Issa has a specific flare for voiceovers that need a “real girl feel” and can cover a full range of deliveries from virtual assistant to energetic, sassy, upbeat, tough, passionate, or conversational types of reads.
Leveraging her love for singing and experience in demoing songs for top artists, Issa went out on a limb and created a custom jingle for the biggest radio show in Colorado in 2002. Although the show was not looking for a new jingle, her’s won them over right away and they started using it the very next morning!
In 2005, her morning radio show,”Waking up with Issa”, launched on Clear Channel. By 2010, Issa was a bona fide syndicated voice for both English and Spanish markets at iHeartRadio.
After leaving radio gig in 2016, she decided to take a gamble and go full time VO. It was the best decision ever and she is loving every minute of it. Issa now has over 20 radio stations under her belt and counting!
Issa can be heard all across the board for companies like Target, Corona, Verizon, McDonalds, Kia, Hyundai, Pandora, SiriusXM, and Medicare. She says she really can’t pin down what she voices the most on weekly basis saying, “It just depends on what’s going on in the world”, remembering the urgent need for a Puerto Rican voiceover style after Hurricanes Maria and Harvey in 2017. At that time so many things where needed in Puerto Rico and for the victims in Houston. Issa was very glad that she was available to provide her part with her voice.
Issa has vast experience in commercials; promos; radio imaging; IVR and telephonic on hold; training videos; business presentations; websites; TV shows; podcasts; documentaries; apps; infomercials; YouTube, Instagram, and web videos; website content; trailer tags; corporate reads; and explainer reads.
Issa is very proud that she is from Puerto Rico and has voiced several campaigns including the recent “Discover Puerto Rico” advertisement, political campaigns advocating for the Latino community across the United States, and the Democratic Party for TV, radio, Pandora, and online Social media campaigns. She really enjoys being a part of a future social awareness that she believes is absolutely necessary in today’s climate.
Issa also loves sharing her voiceover journey online and on social media and hopes to inspire others to take a chance on themselves.