Voiceover for Automotive Dealers

Customer expectations are changing, too. Ninety-two percent of car buyers do their research online before stepping foot into a dealership. Keeping customers up-to-date with the newest deals, changing prices, and featuring the newest models while building trust through personal outreaches is critical to the sales process. A study from DealerRefresh notes that 71% of customers say they bought their vehicle because they liked, trusted, and respected their salesperson.

Automotive Dealers Have Expanded their Horizon

As more and more car buyers look online as part of their car buying process, having videos on the dealership website and online content that has the information they’re looking for is critical. Explainer videos outlining a car’s features, promotional videos that highlight special pricing or financing deals, and company overview videos that tell your story on a personal level can keep a customer engaged and open to working with you and your team.

Our roster of professional voiceover talent is dedicated full-time to their work and know the importance of delivering a performance that is informative, engaging, and leads to action. It’s more than reading a laundry list of a car’s features, deals, and financing–it’s about delivering a voiceover that has just the right tone and inflection to stand out and connect with potential customers on an emotional level. A voice that is engaging, upbeat, and exciting over a voice that is harsh and flat can make all the difference. Our talented voiceover artists bring their extensive expertise across a wide range of industries to make sure the voiceover is not only done, but done right. They work closely with their clients, providing regular updates and feedback to deliver a voiceover that you’ll be proud to showcase.

Want to Announce Some Hot Deals Today? We’ll Deliver the Voice Today!

Working with a voiceover talent on retainer guarantees that you have a professional on hand to deliver quickly–even same-day–when information about models, pricing, and features changes. They can work with retail clients on short notice to make sure that you and your customers can keep up with the newest information. All Blue Wave Voiceover actors are full-time professionals with dedicated broadcast-quality home studios that include remote connection and direction options like SourceConnect, ISDN, ipDTL and Phone Patch, making it possible to run same-day sessions and deliver quick turnarounds!

A 2016 study found that 87% of Americans dislike something about the process of purchasing a vehicle at a traditional car dealership with 56% of Millennials preferring to clean their homes than dealing with a car salesperson! Our roster of automotive voiceover talent can help you build trust, likeability, and respect for your dealership and sales team. Bringing in an authentic human voice to radio spots, television commercials, and even videos on your dealership website is an opportunity to build a personal connection and set you apart from the online car buying websites and platforms. Our diverse roster of voiceover talent brings a wide range of experience across industries and companies. They will work with you to deliver a distinct voiceover style to help you connect meaningfully with your target audience, make a memorable first impression, and drive sales.

Authentic Voiceover Talents for Real Clients

With women buying 54% of cars in the United States and with 84% of women influencing all vehicle purchase decisions, incorporating female automotive voiceover into your campaigns and promotions will help you reach this audience with massive buying power. The stereotypes about men being the primary decision maker no longer hold true–making sure your campaigns reflect the buyer audience will elevate the impact of your marketing and advertising efforts.

Whether you’re looking for an authoritative, conversational, warm, or upbeat tone, you’ll find exactly what you’re looking for with the Blue Wave Voiceover roster of automotive voiceover talent. Need to generate a sense of urgency on a promo that’s going to end soon? No problem. Looking for a high energy voiceover to highlight the features of the newest sports car? You got it! Want to highlight a family vehicle by having the customer imagine the memories their family will make together? We’ve got you covered. Thinking about what kind of authoritative voice you’d need to talk about safety features? Leave it to us. Send us an email at casting@bluewavevoiceover.com and we’ll get back to you right away with options for your perfect automotive voice!