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Thinking about hiring a Sports Announcer?

November 29, 2024 by Blue Wave Voiceover

For sports fans there’s nothing like the collective rush of electricity when watching your favorite team score. If you want to hire a female, male, or non-binary sports announcer, our voice over talent has the passion for sports and the professionalism you need to engage your audience when your favorite team scores! If you need to hire a voice talent as a sports announcer like a Voice of God (VOG) or for sports promo, we can help.

Sports commentating is essential to experiencing sports events whether live or watching TV from your couch or listening to the radio in your car. Delivering powerful and engaging narratives for audiences helps make the experience of watching or listening to a sports event memorable. A sportscaster must feel the same passion for the game as the fans. For a long time, sportscasters were mostly men and many were in a hall of fame of their own for their memorable deliveries. Al Michaels, Kevin Harlan, John Madden, and Bob Costas each had their signature sports calls during critical moments of historic games. But over the years more women have become notable sports commentators and journalists – folks like Erin Andrews, Michelle Tafoya, Lisa Salters, and more. Diversity and equality in sports still have a long way to go both on the field and behind the microphone, but it’s exciting to see all folks getting ahead in the world of sports!

“The Giants Win the Pennant!…Do You Believe in Miracles?…Gooooooalllll!”

These sports personalities are larger than life, and sometimes characters, like sports commentators, pop up in commercials, industrials, and other non-sports productions. So, when you’re looking for an authentic-sounding sports voiceover for your project – Blue Wave Voiceover can help! (We know Al Michaels miiiiiight be too busy to work on a radio commercial, after all.)

How Voice Talent Skills differ in Radio, Live Events, and TV Sports Commentating

Whether a sports fan experiences an event using radio or TV, a sports commentator must be knowledgeable about the game and passionate for the sport. Each medium requires a different skill set.

For radio, a sports commentator must use their words to paint a visual of the game from moment to moment. The challenge is engaging the audience without using visual cues like TV. Radio has the benefit of providing sound cues and effects to enhance the experience. A radio audience can be fully engaged on a level that is different from television; anticipating and focusing moment to moment and relying on the sports commentator to provide critical updates.

Often a sports announcer is also a Voice of God (VOG) for a live sports event. Matching the action while commenting on the game is a skillset professional voice talent like Joey Schaljo can easily do. She’s the current announcer for the Washington Mystics WNBA team. For her, sitting by the court and watching the action while hyping the audience makes the time fly.

Sports announcing on television requires a balance between when to comment and allow an audience to watch the action. Sometimes there might be two commentators in which case balancing the unnecessary banter so it doesn’t distract from the game is important.

In every medium, clear and concise communication is key. Fans like to hear sportscasters who can offer insight to the game or players. Ultimately part of the fun is the audience and sports commentator sharing spontaneous reactions to unexpected moments in the game.

Maria Pendolino grew up in a sports dominant household in Buffalo, New York. (Don’t ask her about the time the Buffalo Bills lost four Super Bowls in a row…) She’s had the honor of playing the role of a sports commentator in radio commercials, television promos, and even in a spot for the Olympics! “I just love playing the role of a sports commentator or announcer. I really look up to the women who have broken thru in the NFL especially, so it’s been a real honor to play characters based on them in advertising and industrials!” Here’s Maria in a promo for a new FX show where she plays the role of a female sideline reporter:

The Benefits of Hiring a Professional Voice Over Talent as a Sports Commentator in Your Project

Hiring a voiceover talent to play the role of a professional sports commentator can enhance the brand image of any sports event. Your production value elevates when a knowledgeable voice talent can provide game-style commentary and insight while also being a fan of the sport. A captivating sports announcer voiceover talent can draw in audiences and listeners especially if they’re skilled at capturing thrilling moments of a game. And when we’re talking about the real thing: hiring a consistent sports PA Announcer or commentator can also build a loyal fan base especially when they have their own signature sports calls.

Ready to Hire a Professional Voice Over Talent as a Sports Announcer?

Many of Blue Wave Voiceover’s voice talents are skilled at improvisation which is essential preparation for live events. Listening for cues and providing clear communication is part of their professionalism. Performing as a sports commentator requires a voice talent to give a dynamic and powerful delivery that conveys raw energy in the most exciting moments of a game. Our diverse voice over talent roster demonstrates versatility in sports promos, live sports events, or sports commentating. When you’re searching for a voice over talent who can keep their eye on the ball and be the heavyweight in your corner who gives a slam-dunk when it’s down to the wire, Blue Wave Voiceover has your sports voiceover talents!

A Day in the Life of a VOG Announcer

November 29, 2024 by Blue Wave Voiceover

As the stage lights go up and the live show begins, an unseen voice of god voiceover announcer welcomes the audience in a polished and professional tone. They introduce the event host’s name as a video plays on a large screen in the background. The audience claps and right as the host begins, the teleprompter and video cuts out! The announcer reassures the audience of technical difficulties as backstage dissolves into chaos.

A voiceover talent needs to be ready but a Voice of God (VOG) talent needs to be ready for anything! If you’re looking to hire a live announcer or a VOG talent because you’re producing a live event, gala, ceremony, or award show then Blue Wave Voiceover’s roster is ready to deliver their professionalism and experience with live or pre-recorded announcements. We’re happy to offer several voice talents who are English speaking or bilingual English/Spanish speaking talent. If there’s a particular audience you’d like to authentically connect with more, our diverse roster can help.

If you’re wondering what a VOG announcer or presenter is, it’s often an unseen voice at an event who provides live or pre-recorded announcements. You can learn more about this unique genre of the voiceover industry here. It’s how the genre got their name – being the booming “voice of god” that seemingly comes from the heavens. (Or, those speakers mounted to the ceiling, in our case!)

How a Professional Voice of God “VOG” Talent Prepares for a Big Event

It’s the day of a live event. How does a Blue Wave Voiceover VOG talent prepare?

You might see Zippy Kaufman arrive early to give his mouth a work out with some tongue-twisters. Dustin Ebaugh already proofread several times and dutifully rehearsed hard to pronounce names before arriving. Debbie Irwin is armed with lozenges, water, mouth spray, and a full stomach (“I don’t want my belly rumbling!”). Standing by is a talent’s favorite: A cup of hot tea with lemon. (Maria Pendolino swears by Throat Coat tea!)

For pre-recorded announcements, Elizabeth Saydah provides a few variations of names if no pronunciation guide is provided. For her it’s important to have a confident mindset when recording. She takes her time and conveys that the event or person she’s speaking about is the most important. “That helps inform my delivery,” and her colleagues would agree.

After rehearsal and the lights go down, it’s showtime! Now is when a voice of god VOG talent has to really be ready for anything. The backstage energy hums with presenters, hosts, and technical crew getting all the elements in place. Always ready, Dustin Ebaugh takes no chances and brings a hardcopy of the script since he rightly points out, “paper doesn’t run out of batteries and die.” And although some bring digital devices for their script, at least those will still be on if teleprompters cut out but a guest still needs a cue. In a case like this, a talent like Debbie Irwin has to apologize to the audience for technical difficulties and ask for patience. “Things can go wrong and you have to be able to pivot on a dime!”

Being backstage is exciting and sometimes VOG talent get the best seat in the house! You can meet the celebrity host or guests. Some of our talents have had the privilege of announcing the President of the United States, Ruth Bader Ginsburg, athletes like Caitlin Clark, or celebrities like Meghan Trainor and James Corden. Debbie Irwin helped Sarah Jessica Parker fix her dress with a safety pin. Despite wardrobe malfunctions or technical difficulties, a Blue Wave Voiceover talent still carefully listens for their cues.

How a VOG Announcer Performs

You might wonder how a VOG announcer delivers their voice for an event than other genres like a commercial? It can depend on the event and the audience. Is it formal? Elizabeth Saydah likes to treat it as special and give her voice a shine or gravity for a room full of important guests. It’s more presentational which is different for a commercial. Dustin Ebaugh agrees that his delivery will be different for racing enthusiasts than for a CPA group. Perhaps if you have a hairstylists convention, you may prefer a younger sounding voice that is more energetic.

As the current PA announcer for the Washington Mystics WNBA team, Joey Shaljo explains, “it’s your job to get the audience hyped, so it’s all about enthusiasm and excitement in those instances.” She has a ton of fun which helps if you’re a fan too. “I’m right on the court seeing all the action of play and witnessing the work of some amazing athletes. It’s a job where I have to be ‘on’ and ready to go for 2 hours straight, but the time just flies by.”

Another valuable point for a live VOG is that it’s more interactive. Dustin also says, “sometimes you have to hold for applause or emotional reactions.” Ultimately, as Debbie Irwin reminds us, “It’s bigger. Bolder. Broader!” As a fast talking New Yorker, Maria Pendolino says “I always need to remember to sloooow down so that my voice can resonate in the ballroom, auditorium, or arena!”

Hiring a VOG talent for the first time

Although there’s no “right” answer, Elizabeth Saydah recommends finding a voice that sounds like they’d attend the event themselves. Sometimes you’re not sure what you need until you hear it, in which case our talents are happy to provide an audition of your script. If it’s for a live event, looking for talent that has VOG experience or experience in performing live. Once you book a talent, it’s appreciated to provide a pronunciation guide for people’s names. As Zippy Kaufman says, “A pronunciation guide is a VOG’s best friend.”

Maybe you need a male or female live presenter for a corporate event, a black female voiceover for a ceremony, a non-binary or gender non-conforming presenter for your award show? Or perhaps a voice that sounds like Sam Elliott or Amanda Gorman. Our diverse voiceover roster is happy to authentically connect with your audience.

If you’re producing an event and looking to hire a professional voiceover live announcer and voice of god talent, you can listen to our rosters’ demos or ask for an audition. These announcers provide the professionalism, preparation, and skillset to deliver a quality performance!

Black Panther Sounding Voice Actors

May 2, 2024 by Blue Wave Voiceover

There is no denying Black Panther’s power in diversity and representation for POC as a force in mainstream pop culture. Our diverse voiceover talent roster at Blue Wave includes professional Black Panther Sounding Voice Actors.

Never before was Black culture so proudly and positively celebrated on such a large cinematic scale than in Black Panther and its sequel Wakanda Forever. The word groundbreaking is used a lot but the Black Panther films created a wave of never-before-seen African culture that cinema historically demeaned by showing it as backward and savage. From costume to hair to showing a technologically advanced AfroFuturistic society, the films challenged these stereotypes and broke box office records. By embracing its identity and harnessing its natural resources, the nation of Wakanda was seen as a culturally rich and wealthy African society which was entirely new for audiences.

Although Hollywood repeatedly said that Black focused big budget movies weren’t financially successful, the films earned over $2 billion globally. The franchise won four Academy Awards, two of which were for Best Costume Design, and it earned Angela Bassett an Academy Award nomination for Best Supporting Actress as the grieving but still powerful Queen Ramonda in Wakanda Forever.

As a genre film whose lead character was a Black African superhero with a cast and director representing both African and African Americans, its impact was felt by fans all over the world.

Black Panthers Rock the Vote: #WakandaTheVote

An action superhero film inspiring voter registration? In 2018, when Black Panther opened, it helped spawn a movement to register black voters via text at movie theaters across the country. Even Kamala Harris praised the movement in a tweet. The organization’s founders saw that if waves of Black filmgoers would come out to see the film then why not seize the moment and register them to vote? Tying the film into politics is not a big stretch because amidst car flips and gravity-defying jumps, the film’s themes are political too. According to Vox, the movement’s efforts to mobilize Black voter registration was representative of the Black Panther film itself as “the strength of black communities and the political and cultural power of art.”

The Power of Representation and Diverse Story-telling

In an age where the pulse of pop culture trends are dictated by social media, Black Panther’s cultural impact on representation, specifically for young Black kids, was bolstered by #WhatBlackPantherMeansToMe in 2018. Kids were excited to see characters who looked like them in a positive way on the big screen. Not only kids but women of color who “geeked” over science and technology saw themselves in Shuri, the young genius inventor (and eventual Black Panther) of Wakanda’s technology. Dark-skinned Black women saw themselves too in powerful warrior women like Ayo and Okoye, the highly skilled bodyguards of Wakanda. In Wakanda Forever, the film’s producers widened the cultural scope by casting a Mexican actor whose villain comes from an indigenous and Mayan-influenced society.

When the first film premiered, Black Panther himself Chadwick Boseman was well on his way to a career-defining change on a global scale with audiences already deeply connected to his character. Although he died before the sequel, the Black Panther films secure his legacy as a positive and powerful Black superhero who broke barriers and left an indelible mark in fans’ hearts.

Hiring More Black and African American Voiceover Talent

Although Black Panther: Wakanda Forever was released in 2022, the franchise’s impact is still felt with a wider range of narratives from Black creators and audiences seeing more diverse superheroes on the screen. The cast in both Black Panther films represent an array of Black talent whether it’s powerful mature actors like Angela Bassett or Forest Whitaker or younger talent like Letitia Wright or Lupita N’Yongo who are paving the way for more nuanced Black narratives on screen.

If you’re looking to hire more professional Black and African American voiceover talent or searching for a voice that sounds like an actor from Black Panther, Blue Wave is proud to feature our roster. Whether you’re looking for someone who represents Millennial, Baby Boomer, Gen Z or Gen X voices or you need a certain regional accent or a neutral sounding dialect, our talent will amplify your message!

You’ll find professional voiceover artists at Blue Wave Voiceover who can help you build your powerful and impactful message. You can search through our Black and African American talent or see our list below for a voice that sounds like a character from the Black Panther movies.

Looking for Black Panther Sounding Voice Actors?

Voiceover like Angela Bassett “Queen Ramonda”
powerful, conversational, authoritative, warm
Cenophia Mitchell

Voiceover like Chad Boseman “T’Challa and Black Panther” / Michael B. Jordan “Killmonger”/ Sterling K. Brown “N’Jobu”
conversational, millennial, resonant, cool, relatable, professional
Zippy Kaufman
Andrew Lander
André Santana

Voiceover like Lupita N’Yongo “Nakia”/ Danai Gurira “Okoye” / Letitia Wright “Shuri”
confident, compelling, sassy, authentic, warm, friendly, millennial
Erikka J
Danielle Famble
Kesha Monk
Carolina Hoyos

Voiceover like Forest Whitaker “Zuri”
resonant, memorable, authoritative, convincing
George Washington III

Just to put a pin in it, Blue Wave Voiceover does not provide celebrity impressionists, tribute acts, spot-on voice matches, or synthetic copies of celebrity voices.

Native and Indigenous Voice Actors

March 8, 2024 by Blue Wave Voiceover

If you’ve thought about hiring Native and Indigenous Voice Actors…

Now is the time to see what they can offer! In the past few years, Native representation has expanded in American pop culture. From Martin Scorcese’s film Killers of the Flower Moon, which brought a dark part of American history to cinemas, it also introduced Lily Gladstone who is now the first Native woman to be nominated as Best Lead Actress for an Academy Award. Recently the final season of the groundbreaking TV show Reservation Dogs wrapped up its story of Indigenous kids living on an Oklahoma reservation. And in the latest season of HBO’s True Detective, actress Kali Reis, whose heritage includes Wampanoag Native ancestry, plays a detective in an Alaskan Native community.
Although better representation of Native culture and history may be new for some, their participation in US politics has been vital even when it’s been historically denied. Championing diverse talent such as Native and Indigenous voice over actors at Blue Wave Voiceover is part of our collective’s mission to reflect how America looks today.

Amplifying their voices in politics and storytelling is critical as the 2024 presidential election begins. Hiring indigenous voice actors can really give your campaign credibility and authenticity this election season.

Diversity That Goes Beyond Stereotypes

Unlike old Hollywood stereotypes, Native culture and people are not a monolith. In the US, there are 574 federally recognized Indian Nations and 115 spoken indigenous languages. Although 99% are in danger of extinction, Navajo is the largest spoken language with 170,000 speakers. Casting across such a wide array of people can be daunting and writing specs for your spot is important to find the right talent that suits your needs. If it’s your first time hiring talent for a political campaign, we’re here to help.

What is the appropriate terminology for such a diverse group when nearly 10 million people identify as American Indian or Alaskan Native?

Addressing a Diverse People with Correct Terminology Today

Blue Wave Voiceover Carolina Hoyos Business — Carolina Hoyos

Native people prefer to be called by their specific tribal name according to the National Museum of the American Indian. The term “Native American” is still used but not widely accepted by groups instead opting for Native Indian, Indigenous American, or Indian. “Native” is used officially and unofficially to describe people from the United States (including Alaskan Natives and Native Hawaiians) and as a descriptor (Native lands, Native traditions, etc). If you’re ever unsure how to address a person, notice how they address themselves or ask their preference.

Contemporary Representation on Social Media

One way Native people have fought for social justice or amplified their community’s stories is through Tiktok . These infuencers are part of a wave of content creators who are sharing information on a powerful platform that has grown beyond just bite-size dance videos. Depending on which study you read, 10% or 74% of Gen Z users prefer using Tiktok as a search engine. #NativeTikTok alone has received more than 3.4 billion views (and that’s in 2021!). Harnessing the power of these digital platforms, Native people have found ways to spread their history and message to large followings. In an intense election year, understanding how some generations and communities are finding information online is critical for a blue wave.

The System Isn’t Made for Us

Blue Wave Voiceover Javier-Prusky — Javier-Prusky

Some of the challenges that Native and Indigenous voters face today is not wanting to participate in a system that wasn’t built to ensure their political participation as voters. For many they believe that the system was built to destroy their communities.

Before Native people were formally granted citizenship in 1924 by the US government, they often had to relinquish their rights to their own land or prove “civilized” assimilation in order to gain citizenship. But after decades of voter intimidation tactics, similar to what African Americans experienced, it wasn’t until the 1960s when the Voting Rights Act for Native Americans granted them the right to vote in every state.

Fast forward to 2020, six Native American and Native Hawaiians were elected to the House of Representatives – a record breaking number! One of those representatives, Deb Halaand, was appointed by the Biden administration to be the Cabinet Secretary of the Interior Department in 2021. As a member of New Mexico’s Laguna Pueblo, her position meant that she was in charge of the Interior Department – a branch of government that was historically instrumental in stripping away land rights from tribal nations. This hugely symbolic and historic appointment made national news.

Native People’s Voting Power in the 2024 Election

This year in Arizona, Young and Native People are an enormous influence on whether or not President Biden wins this battleground state. Democrats have noticed and mobilized on national and local levels in swing states. Yet more can be done. There are close to 5 million Native voters according to the US Census Bureau and they lean democratic. As Young Native voters decide how to wield their electoral power they say that politicians on both sides haven’t taken the time to get to know their communities. Issues like jobs, inflation, abortion rights, water access, and poor infrastructure are top of mind but voting challenges remain like driving hundreds of miles to the nearest polling station…if you have access to transportation.

Where handshakes and relationships are so important, politicians seem to not make the investment out of fear of not knowing how to approach tribal communities. The result is Native people being the biggest group who receives the least outreach from political parties. But these voters are a powerful electorate in tipping ballots when voter turnout is so critical.

Hire Professional Native and Indigenous Voice Talent

Blue Wave Voiceover Jason_Grasl — Jason Grasl

Casting Native voiceover talent is a great way to elevate your message for your campaign. Every one of our Native talent is unique and reflects the diversity of indigenous nations. Jason Grasl, another Blue Wave Voiceover member, is an indigenous Native American talent who has voiced spots for Comcast, Toyota, and McDonald’s.

If you’re looking to hire a voiceover actor who can speak an indigenous language, Carolina Hoyos may be able to lend her Quechua skills to your campaign. For her it’s important that Native voice actors be heard in political spots, “Native rights are human rights. States that surround and inhabit Native land should represent all those affected by laws and who we elect to represent us weighs heavily in the political landscape.”

Additionally, Javier Prusky has indigenous roots from the Charrúa Tribe in Uruguay. He recommends that it’s best to be specific and not generalize when casting for different cultures. “I am Latino, Indigenous, American, so my range and possibilities of playing shouldn’t be limited to one culture. I am a human being with many different sides and complex upbringing and customs, so it is important for the industry to not just see me (and us) as the ‘Native’ or ‘Latin’ one.”

If you’re Native or Indigenous and looking to get into voice over, here are some tips from our actors:

Carolina Hoyos: I’m a fan of training and development programs that can help to give us a boost in skills so we are going in with a competitive edge. Learn about the many different kinds of voice over work there is and find out what you like, get practicing, put together demos and once you’re ready, start your outreach.

Voter Priorities for the 2024 Presidential Election

December 7, 2023 by Blue Wave Voiceover

With candidates beginning to prepare for the 2024 presidential election, there are a number of pressing issues that have become the forefront of voter concerns: transgender health care, abortion, the costs of healthcare, and the age of the candidates. These are just a few of the issues that have become hot topics of discussion.

LGBTQIA+ Needs and Concerns this Election Season

In recent years, discussions surrounding gender identity and transgender-related care have gained significant traction in American politics and voters from all parties will be looking to see how candidates – whether Democrat, Republican, or Independent – address these topics in their campaigns. Discussions around legal recognition, protection against discrimination for transgender and non-binary individuals, gender-affirming care, and mental health support have gained momentum in recent years. As the growing number of voters pay close attention to how candidates address the needs and concerns of the LGBTQ+ community, it will be critical for candidates to show their commitment to inclusivity and equality.

Our roster of professional voiceover talent at Blue Wave Voiceover includes individuals with diverse gender identities, including non-binary and transgender voice talent. They are equipped to navigate the nuances of gender identity politics and effectively communicate positions and policies that support the rights and well-being of the LGBTQIA+ community. By incorporating their voices into campaigns, candidates connect meaningfully with these audiences to show their support and commitment to building a more inclusive and equitable society.

High Healthcare Costs That Affect Every Demographic

The rising costs of healthcare continue to be a source of concern for Americans. Both Democratic and Republican voters will be paying attention to how candidates address this topic. Candidates from both major parties recognize the urgency of this issue and, building on President Biden’s emphasis on healthcare costs as a central talking point, candidates are developing plans aimed at making healthcare more accessible and affordable for all. Proposed plans range from expanding public healthcare options to exploring ways to reduce prescription drug costs to championing preventative care initiatives. No matter what side of the party line, all voters are in agreement that there needs to be new solutions for alleviating the financial burden of healthcare costs.

Working with a professional voiceover artist adds a human touch when talking about topics like the healthcare affordability crisis and abortion. These can be a source of high emotion, anxiety and frustration for many especially in light of the Supreme Court’s decision to overturn Roe vs. Wade. Having a reassuring, calm, yet authoritative voice in campaigns builds trust with voters and helps them feel seen and heard.

When Age Is More Than Just a Number

What’s in an age? It turns out a lot, when it comes to how voters feel about President Biden and former President Trump, the current Democratic and Republican front runners in the 2024 election. As voters consider the generational perspectives of candidates and weigh age as a factor in a candidate’s ability to fulfill the responsibilities of the role, it is critical for campaigns to find a balance that resonates with diverse age groups. According to this USA Today article, voters are particularly interested in the age of candidates, with frequent comparisons between President Biden (80 years old) and former President Trump (77 years old).

By bringing in voices that represent all age brackets to their campaigns, candidates have the opportunity to bridge generational divides and connect with a wide range of voters. Whether candidates are looking to reassure voters with the experience, stability, and knowledge that age brings or whether candidates are looking to position themselves as understanding the issues that face younger voters such as transgender healthcare and the costs of healthcare, working with professional voice actors can help candidates reach their target audiences. The professional voice actors at Blue Wave Voiceover offer mature voices to communicate experience and stability, and Millennial and Gen Z voices can connect with younger audiences to ensure all these voters feel seen and heard.

Hispanic Heritage Month 2023

October 19, 2023 by Blue Wave Voiceover

Hispanic Heritage Month

Hispanic Heritage Month, annually observed from September 15th to October 15th, coincides with the independence day of a number of Latin American countries. It recognizes the independence anniversaries of El Salvador, Costa Rica, Guatemala, Honduras, and Nicaragua. Mexico celebrates their Independence Day on September 16th while Chile celebrates theirs on September 18th. Celebrations throughout the month honor and acknowledge the rich culture, significant contributions, and powerful traditions of the Hispanic and Latino communities in the United States, representing a number of countries including Mexico, Cuba, Dominican Republic, and various Central and South American countries. Celebrating this month can include seeing a local parade that honors Hispanic and Latino cultures, visiting cultural exhibitions that showcase art and heritage, and enjoying your favorite Latin dish.

Hispanic Voices – A Powerful Voting Bloc

In 2020, the Hispanic and Latino communities (including some that identify as Latinx) were the second-largest racial group in the United States, making up 18.7% of the total population or 32 million in the country. Their political influence represents a significant voting bloc that could impact elections at various levels of government. Candidates looking to connect with this audience need to prioritize authentic and culturally-relevant content, messaging, and have Hispanic & Latino voiceover artists reflected in their campaigns and spots. Like many groups, they are not a monolith, and investing in ads that focus on specific issues that they care about is one way to energize their voting power.

Connecting with Hispanic Heritage Communities for Your Next Campaign

Enacted during the Civil Rights Movement, the Voting Rights Act of 1965 addressed discriminatory practices by ensuring minority communities had more access to voting, including making voting materials available to individuals with limited English proficiency and removing literacy poll taxes.

It paved the way for more equal voting rights but recent developments have highlighted the need to continue to protect and expand these rights for all communities. In 2006, as Congress voted to reauthorize the Voting Rights Act for an additional 25 years, the reauthorization faced severe opposition and several provisions were weakened. In the 2013 landmark case of Shelby County v. Holder, the United States Supreme Court struck down a section that led to a wave of restrictive voting measures such as voter ID laws and a reduction in early voting days that still impacts Latino and other minority communities today.

In light of this, political campaigns must prioritize addressing the concerns of Hispanic and Latino communities and speak to what matters most to them early in a strategy and not later. By recognizing the specific challenges that this population faces in accessing the ballet box, campaigns can provide critical information, engage with them on issues that are important to them, advocate for policies that protect voting rights, and ensure their voices are heard throughout the democratic process.

Hire Latino and Hispanic Heritage VO Talent

By working with professionals from these communities your message can go a long way in establishing trust, conveying authenticity, and ensuring there is cultural sensitivity throughout the campaign. These professional bilingual voiceover artists bring an innate understanding of the cultural nuances and regional dialects–details that can make all the difference in resonating with the target audience. They also understand the subtleties of pronunciation, intonation, and pacing specific to Spanish-speaking regions, and can offer voiceovers for bilingual campaigns.

Authenticity, cultural sensitivity, and relevance have become critical factors in building trust with today’s voters. Working with a professional voiceover artist from Blue Wave Voiceover can ensure that a campaign isn’t only heard, but embraced by this quickly-growing and influential population.

Explore demos and samples from a wide range of talent at Blue Wave Voiceover who can help you connect with this audience including Rosi Amador, Brian Amador, Issa Lopez, André Santana, Carolina Hoyos, Robb Moreira, Andrea Balsa, Antonio Fornaris, and Javier Prusky.